By Maeve Ferguson

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How the RDE Sales process amplifies your sales

Today I am going to uncover the RDE Sales process.


Now before we get into that there are several sales mistakes that we see in the industry and they are as follows:

  • Pressure tactics
  • Using fake scarcity fear and lack
  • Waiting until the pitch
  • Fear of sales
  • Trying to be liked
  • Giving value and hoping

The first element we dive into is building rapport, because people buy from people. When have you ever bought something from someone you didn’t like? Rapport needs to be built into

  • Your content
  • Lives
  • Emails
  • DMs
  • Webinars
  • Conversations

Then moving on to Diagnosis, you must diagnose and be sure you can help before putting your solution forward. You can do this through thoughtful questioning and then show, based on what they told you, how the appropriate elements of your unique mechanism address each pain point that they have.

Finally, you must speak to (in a loving way) the continuation of their pain if they don’t solve the problem and the torture of awaiting for their desires over time if they don’t have the solution that they need.

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